One thing people forget before they write a blog

One thing people forget before they write a blog

It’s no secret I love to write a good blog. I mean content is one of the backbones of digital marketing. I love writing them, reading them, critiquing them. I’m in awe of people who write those viral blogs. You know the ones, the long pieces of beautifully curated content that inspires and gives so [...]

The one thing you must do before marketing your services online

The one thing you must do before marketing your services online

So often I hear people tell me various rumours about digital marketing. Sometimes it’s relevant, sometimes it’s misguided information. There are myths surrounding all areas of digital marketing and people can get really wrapped up in what their ‘friend’ has told them is the ‘right’ way to do something. This is one of the reasons [...]

What does a virtual office manager do?

What does a virtual office manager do?

Virtual Assistant is the general term that most people know. When I started about 2-3 years ago, even then Virtual Assistant was still a little known title. With Covid and lockdown, more people have been exploring working for themselves and setting up from home. When I became a virtual assistant I always knew I wanted [...]

Lead Magnets – do they work?

Lead Magnets – do they work?

If you are in the online world you have probably heard of these by now. And if you haven’t heard of lead magnets, then you have probably downloaded one without even realising. But why do we need lead magnets, and do they actually work? What is a lead magnet? A lead magnet is something that [...]

When is the right time to get help in my business?

When is the right time to get help in my business?

This is something that a lot of business owners struggle with and I TOTALLY get it. Even more so now that I’m actually inundated with work. It’s a great place to be! But at the same time I’ve realised, much like my clients have, that even I need to stop and go, right, is NOW [...]

How to Streamline to save time and money

How to Streamline to save time and money

I totally get it! The thought of setting up yet another account somewhere to try and streamline something in your business, then exploring the tech, getting overwhelmed and possibly giving up, it just fills you with dread. The thought of new tech doesn’t fill me with dread (if you haven’t guessed already I bloody love [...]

Why social proof is so important in digital marketing

Why social proof is so important in digital marketing

It sounds pretty harsh, but in today’s digital marketing world content is king. And one of the THE most important pieces of content you need to be supplying your audience with consistently is social proof. So why is social proof so important in your digital marketing? What is social proof? Look I’m not too much [...]